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Tori Roper

I'm a marketing director who accidentally found my way into the scene through my work as a professional songwriter and session vocalist. Best side quest ever.

Highlights & Accomplishments

  • Singlehandedly managed a 7 figure monthly budget for KiwiCo while exceeding ROAS targets across YouTube and Instagram. 
     

  • Increased Rocket Money's conversion by 20% through messaging & creative improvements in their marketing briefs.
     

  • Grew Bokksu's influencer marketing channel from the ground up to account for 50%+ of all total acquisition spend within 6 months while simultaneously leading organic social, paid media, and building seeding/affiliate channels from ground zero. 

Tori Ojai.heic
“Tori is a super valuable partner thanks to her extensive experience, both in-house at major brands and also on the agency side. She's always quick to suggest new ideas based on those learnings. She has a unique ability to think big-picture strategy for the Rocket Money program while still nailing the smaller details like tweaking the Instagram deliverables to drive better performance. That's an invaluable skillset for anyone running a high-scale performance focused influencer program.”

Emma Warble | Rocket Money

Director of Growth, Influencer & Audio

Original Music Sample 🦩🎵

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